Tuesday, May 12, 2015

1 Simple SEO Trick for Blogger That You Are Likely Not Doing

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If you use Blogger, then you probably know that it isn't super SEO friendly. However, there are lots of things you can do to make your posts more SEO friendly on Blogger, but I bet you are not doing this particular SEO trick. I wasn't until a few days ago. I'm going to show you how to put the Blogger post title before your blog name in search results and why doing so will help with SEO.

1 simple SEO trick for Blogger that you are likely not doing from And Next Comes L

1 Simple SEO Trick for Blogger

Did you know that Google typically only shows the first 50-70 characters of your title in search results? Well, if you are on Blogger, then you have likely noticed that your blog appears like this on social media and in search results:

Blogger is not SEO friendly, but here's 1 SEO trick from And Next Comes L

You can see that the blog name is first (sorry to my friend Devany to use you as an example), followed by the title of the blog post. So if you have a very long blog name, it is reasonable that your post title is not being read by search engines. But if we switch the order of your blog name and post titles, then you will get search results that look like this:

How to put post title before blog name in Blogger to boost SEO from And Next Comes L

See how my post titles appear before my blog name now? That simple trick helps get me better seen in search engines. Well, in less than one minute (I promise it's easy!), you can instantly make your Blogger blog more SEO friendly too.


Important: Always back up your template before making changes to HTML. Find out how to back up your template on Blogger here.


How to Put the Blogger Post Title Before Blog Name in Search Results

1. Go to the Template section in the Blogger dashboard.

2. Click on Edit HTML.

3. Click anywhere inside the HTML box and press CTRL+F. Search for:

<title><data:blog.pageTitle/></title>

4. Replace the above code with this:

<b:if cond='data:blog.pageType == &quot;item&quot;'>
<title><data:blog.pageName/> | <data:blog.title/></title>
 <b:else/>
<title><data:blog.pageTitle/></title>
</b:if>

5. Click on Save Template.


That's it! Easy right?

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